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November 22, 2006

Great Corporate Blogging Study (with interviews)

Northeastern University and Backbone Media just published recently a corporate blogging paper.  The paper has very good content about the usage of corporate blogs and most interestingly it has 20 interviews with real corporate bloggers, each from a different company. The bloggers are not necessarily internal bloggers, but the usage of the blog is very simlar to intranet blogs as each of the bloggers had a goal in mind to achieve by starting their blog.

The study can be found here.

Via MicroPersuasion.  You can also find the link to the paper on my del.icio.us account (on the right sidebar of the blog).

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November 15, 2006

Who is using Intranet Blogs?

According to CIO Insight more companies are using Internal Blogs than what vox populi suggests.  Intranet Blogs are already deployed in a relatively small number of companies, but the number of companies in pilots or in evaluation suggests the number will be much higher pretty soon.  In this May 2006 survey among CIOs, they found out that 18% of the respondants already has deployed internal blogs, 15% is testing o piloting the technology and 26% is evaluating or tracking it.  In total, the number of companies in all stages of the cycle is 60%, compared to the 40% remaining that is not interested for now.

The survey also has interesting data for Wikis, Podcasts and other types of collaboration tools.  You can find the survey results here: Emerging Mobility, Collaboration, and Business Process Technologies .

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